Genevieve Gagnon

Geneviève C. Gagnon is Executive Director, Partner Relations and Communications at the pan-Canadian Pharmaceutical Alliance (pCPA). She oversees the organization’s communications, public affairs, and engagement functions, including building meaningful relationships with the various voices that inform the pharmaceutical ecosystem.  

A seasoned leader, she has been shaping communications, knowledge translation, member engagement, and public affairs functions in health and research organizations for over 20 years. Geneviève is also the former vice-chair of the National Research Council of Canada’s Research Ethics Board.